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Writing and Graphic Arts Courses from American Writers and Artists Inc.
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Below you will find courses available by "Category." Under the category you will find the course title and a short description of each course that is available from the AWAI. For complete details of each course and ordering information, just click on the link at the end of each description.

Order of categories:
- Writing and Copywriting Courses     (28 Courses Available)
- Graphic Arts and Design                (  3 Courses Available)
- Photography and Video Courses      (  2 Courses Available)
- Internet Related Marketing Courses (  8 Courses Available)

The AWAI is one of the most respected, writing, copywriting, SEO and website writing, and graphic arts training organizations in the world. Read a few of the many testimonials here.


Can You Write a Simple Letter?

Learn about the fun and lucrative world of writing promotional letters for the $2.3 trillion direct-response industry. These are the same letters you see in your mailbox and get via the Internet every day. They do everything from persuade you to buy a product or service to donate to your favorite charity.

These letters earn millions of dollars for the companies that send them – and anywhere from $40,000 to $400,000+ per year for the people who write them.

And, if you don't consider yourself a writer... that's even better. If you can write like you talk and follow some simple, yet powerful techniques, you can create a life where you'll enjoy the kind of personal and financial freedom most people only dream about.  As a copywriter you can.

AWAI's Accelerated Program for Six-Figure Copywriting

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Copywriting Genius: The Master Collection

If You’re Serious About Becoming a Great Copywriter FAST - You Need to Know About This Little-Known Resource... A Resource So Potent It Turns Average Copywriters Into Great Ones and Great Ones Into Legends...


A Resource So Potent It Turns Average Copywriters Into Great Ones and Great Ones Into Legends...

Copywriting Genius: The Master Collection is your resource for uncovering the secrets behind the strongest direct-response promotions today, and then understanding how to apply them to your own promotions.

You'll get 24/7 access to 64 blockbuster direct-response promotions that blew the doors off the existing controls. Letters that brought in hundreds of thousands of dollars - mailing after mailing. Some of which have been mailing four or five years!

They're known in the industry as "grand-slam homeruns"...

But that's not all. You’ll also get a thorough analysis of precisely what it is that made the letter great. The editorial team goes on to break down the featured promotion section by section for you. You'll get their critique of the format, headlines, subheads, product positioning, bullets, offer, false close, actual close, order device ... every element that goes into a winning package.

And to make sure you've got everything you need, you’ll even get an in-depth and revealing interview with the writer of the letter. You'll get inside the heads of the greatest copywriters of our day and hear firsthand the deep, powerful, and useful insights from the copywriter himself.

Special Bonus...

As if this collection wasn't enough, you’ll also get access AWAI's $20K Secret Series - a 20 report series containing an in-depth look at a 20 different copywriting secrets that each have the potential to boost your income by $20,000 within the next year.

Copywriting Genius: The Master Collection - it's like having your own private library of the world’s most successful promotions - along with all the secrets that make them work so well!

The secrets of how master copywriters conjure up promotions to bring in millions of dollars could hold critical answers for you in your own career.

Copywriting Genius: The Master Collection

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Copy for Nick Usborne’s Million Dollar Secrets to Online Copywriting:

Top Web-Copy Consultant to Yahoo, Microsoft, and Disney Wants to Show You How to Write Blockbuster Web Copy in Record Time... ...Even If You’re a Complete Internet "Rookie"!

(Discover the shortcut secrets to writing world-class Web copy that are proven to increase online sales by 100%... 250%... even 800%!)

Writing copy for the Web is NOT the same as writing offline copy. There are key differences that can spell the difference between success and disaster.

But for the first time in his career, online copywriting expert Nick Usborne has finally agreed to reveal all of his secrets in the most comprehensive program for writing top-notch blockbuster Web copy in record time. Regardless of experience.

This program is unlike any other. It's been organized in a very easy-to-follow, logical way that anyone can understand.

So whether you're looking for a new freelance business opportunity, looking to work from home, looking to increase your own business sales, or want to earn more money, Nick Usborne's Million Dollar Secrets for Online Copywriting can be your ticket to success!

For Complete Details and Ordering Info, Click here!

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Email Copy Made Easy: Your Plug-And-Play Solution for Profitable Emails

Self-made multimillionaire and online marketing expert Alex Mandossian calls him, “the best autoresponder copywriter in the world.” Legendary Internet marketers Rich Schefren and Jeff Walker have his number on speed dial.

And now, this top copywriter issues the following challenge: “Give Me Just 8 Hours and 53 Mintes, and I’ll Hand You Fast, Proven Shortcuts For Getting Instant Cash-On-Demand From Your Email List”

Finally, here’s how you can write money-drenching emails in no time flat, using this fail-safe “paint-by -numbers” copywriting system

If you’d like to convert more prospects on your email list into loyal customers ... creating tens of thousands of dollars in windfall profits, then pay special attention ...

Learn more about: Email Copy Made Easy

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SEO Copywriting Success: How to Profit From Writing for Search Engine

Fed Up With PPC?

Ready for Something More “Organic”?

Stop wasting your money on paid traffic and start getting REAL traffic to your website in weeks—not months

Dear Reader,

What would it do for your business to get your website positioned in one—or more—of the top 10 spots on Google?

I can tell you from firsthand experience it does a whole lot...

You create immediate trust ... get flocks of free traffic ... and gain name recognition. Of course, you also get lots more sales.

Learn more about: How to Profit From Writing for Search Engine

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How to Write Kick-Ass Web Sales Copy

Web guru Nick Usborne wants to show you how to write KICK-ASS web copy for about the cost of dinner for two at a local restaurant (and not a five star restaurant either).

Imagine you’re in a pitch dark room.

You can’t see two inches in front of your face. You have to feel around for the light switch, but you have no idea where it is.

You may have felt the same way the first time you tried to write web copy ... having to bump and grope your way around “in the dark”.

Fortunately, there’s now a fast and easy way to learn how to write “kick-ass” web copy. Which means you’ll no longer have to guess when what copy works best online.

Learn more about: How to Write Kick-Ass Web Sales Copy

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Secrets of Writing for the Business-to-Business Market

Imagine an Untapped, Virtually Unlimited Market for Freelance Copywriters With Almost No Real Competition…

Do you dream of writing for a market where the work is plentiful … the pay scales are generous … the assignments are fascinating … and the competition is scarce? If so, you might want to consider your options as a Business-to-Business copywriter — writing copy that helps businesses sell their products and services to other businesses, rather than to consumers.

The market’s huge — $6.5 trillion to be exact — and B2B companies are often desperate to find skilled copywriters to write for them … writers who understand their needs and can give them clear, concise, compelling copy that motivates the business buyer.

Whether newbie or seasoned pro, if you’re looking for a copywriting market unlike anything you’ve seen or heard of before, you’ll definitely want to check out AWAI’s brand-new program Secrets of Writing for the Business-to-Business Market, written by 10-year B2B copywriter, Steve Slaunwhite.

Steve’s jam-packed this program, covering every aspect of B2B copywriting, including such hot topics as:Why B2B companies need copywriters so badly … and what YOU need to know to get the work How to write copy for all three B2B markets:  Fortune 500 companies, midsize companies and small businesses Why you don’t need any technical background or knowledge to handle B2B copywriting assignments with confidence and success 33 little-known techniques for writing more powerful — and more potent — B2B copy How you can make $100,000 a year or more strictly from B2B work or as a complement to your other copywriting projects

And there’s much, much more. Can you imagine what it would be like to write for prestigious Fortune 500 companies and have them pay YOU for your expertise? AWAI can help make this dream a reality.

Secrets of Writing for the Business-to-Business Market

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Secrets of Writing High-Performance B2B Copy

Which ‘Type’ of Copywriter Are You?

If you’re not sure, take the quick little quiz below.

You may just find you’re missing out on the writing opportunity that’s perfectly suited to you.

It’s no secret ... Everyone’s different.

Some people love to be in the limelight — the star of the show ... while others prefer the peaceful comfort of a more “anonymous” life.

Some crave attention and recognition while others prefer to be without it.

Some are born to be “shoot-for-the-moon” risk-takers ... while others much prefer the safe route and the security it brings.

It’s the same for copywriters ...

Some of us live to come up with the next “all-or-nothing breakthrough idea” ... put it out there ... pace the floor waiting for the results to come in ... and then revel in the excitement and attention (and cash) a successful promotion can bring.

Get the full details about: Secrets of Writing High-Performance B2B Copy

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The Pro Resume Writer Program

Imagine ... Making $30,000 ... $50,000 ... $70,000 ... Even $150,000 Per Year Or More - In Just a Few Hours Per Week - With a System That's As Simple As Turning On Your Computer ...

The Pro Resume Writer Program gives you everything you need to start and run a successful spare-time resume preparation service. The program quickly takes you from dreaming about starting your own business to doing it, with four easily downloadable PDF files including:

• How to Write a Resume That Gets Results (including your exclusive client questionnaire)
• Complete Guide to Marketing Your New Business (including sample ads you can use to get clients immediately)
• Step-by-Step: Starting and Running Your Own Business
• BONUS section: Successful Techniques to Expand Your Business

With our detailed guidelines, writing resumes is fun, quick, and easy. You can complete most assignments in 45 minutes to an hour. If you charge a client just $100 to prepare his resume and it takes you an hour, you're earning $100 an hour.

There will never be a better opportunity to have the kind of part-time income you’ve always dreamed about.

There are thousands of people in your area that need a resume - to get their first job ... to get a better job ... to make more money ... or to get that dream job.

Get the full details about: The Pro Resume Writer Program here!

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Writing Case Studies

Help Companies Tell Their Stories...Collect $125 – $300 an Hour.

It’s hard to resist a great story.

That’s why we love a good novel, movie or play. And why we’ll watch a classic film over and over again.

But tales do far more than entertain us. Neuroscientists have proven that stories can deeply influence our beliefs and decisions. Mainly because stories appeal to our emotions and our capacity for empathy.

Businesses have caught on to this in a BIG way. They understand the huge role stories play in their sales process. This explains why they’re willing to pay writers $1,250 – $2,000 to draft short stories for them.

I have the system down, so I can complete these projects in 5 – 7 hours. Which means I earn a cool $200 – $300 PER HOUR every time I write one.

That’s at least 2 to 4 times what the average journalist today earns on a story!

Best of all, clients need stories throughout the year. So it becomes a steady stream of work (I’ve written almost 50 of these for one client alone!).

Get the full details on: Writing Case Studies

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Grant Writing Success

Something a little different ... Forget Writing Letters For Just One Minute ...

Here’s a Way to Use the Persuasion Skills You’re Learning Now to Make Great Money Playing “Santa Claus”

Dear Reader,

This is a little different.

It’s something we’ve been working on and thinking about for quite some time now — ever since we found out about it a few years ago.

It’s a great “alternative” that fits into the “AWAI family” of skill-building resources.

What I mean by that is, it’s not like copywriting, where you have to learn a certain skill before you can have some success with it.

With this, you don’t write sales letters at all.

You basically learn how to fill out some paperwork and, presto, you’re done. (The real “secret” here, as you’ll discover, is in knowing where and whom you send the forms to ... )

Get the full details on: Grant Writing Success

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The Versatile Freelancer

Attention Freelance Copywriters ... Share What You Know — and Get Paid for It!
You may be able to turn your copywriting knowledge and experience into thousands of dollars in additional income — this year and every year!

In a new e-book, just published by AWAI, I show you how ... step by step!

– Don Hauptman,
Copywriter, Critiquer, Consultant, Trainer, Speaker

Think about all the valuable knowledge and experience you possess.

Take it from me. Few people have that level of expertise or specialized skills. There’s a market and a demand for it.

All of this spells opportunity—for you. You can share what you know ... and get paid for it!

Get the full details on: The Versatile Freelancer

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Freelance Writing Success in a Box:

Your Complete Guide to Launching and Running Your Profitable Freelance Writing Business

Get answers to questions like…

- Do I need a license of some sort to start my business?
- What should the legal status of my new business be?
- How will my tax situation change?
- What about contracts?
- What home-office equipment should I have?
- What kind of records should I keep?
- How do I handle copyright issues?
- How do I negotiate my fees?
- How should I manage my time to maximize my income?

You’ll get specific answers to these and hundreds of other questions about starting and running your own $100k/year freelance business. Nothing is left in doubt.

Most importantly, all this advice comes straight from the best authorities in the world: Professional copywriters who’ve already built successful, highly lucrative freelance writing businesses.

Freelance Writing Success in a Box

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Creative Rules for the 21st Century — the Richest Resource of Copywriting Secrets for Today’s Market

People react to copy and marketing techniques differently from one generation to the next... even from one year to the next.  So in order to drive response through the roof, you need to understand everything it takes to write effective copy today.

Introducing Creative Rules for the 21st Century – your definitive guide to the latest, most up-to-date techniques, formulas and rules for writing powerful, persuasive copy — including new copywriting “tricks” never before in print!

In this brand-new, 239-page program, industry legend Herschell Gordon Lewis shows you...

What’s working on envelopes today... and what not to say.

Why you shouldn’t use “Dear Friend” anymore -- and 14 suggestions of what to use instead.

Three little words that immediately melt the reader’s objection to a statement he might otherwise reject.

What never to put on a lift note -- a common mistake that destroys its impact.
Six appeals to use when writing to seniors... 12 “no-no” words to avoid when writing a fundraising appeal... and 12 “power words” that get donors to respond.
Why the staple of sales letters for the last 50 years — the Johnson Box — is dead... and what to use instead.

Rules for Internet copy... what not to use in email subject lines... and a simple device to boost response in email marketing copy.

Something you should never do in direct-response print ads or direct mail... but which can help your email message bypass the spam filters.

Why “20-year guarantee” outpulled “lifetime guarantee” in a test... why you should never use asterisks or footnotes in sales copy... and what works even better than facts when you have to back up a claim.

And so much more!

In Creative Rules for the 21st Century, Herschell shows you how to be in command of every word... every nuance... and every reaction by your reader. And he gives you dozens and dozens of examples to boost the power of your copy.

This is the most timely, up-to-date copywriting resource you’ll ever see… Order today!

Creative Rules for the 21st Century

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The Ultimate Travel Writer's Program

I left school at 15 to live in a hippy squat house in London. I've tended bar in a strip joint ... inspected bolts at a factory ... waitressed in a Chinese restaurant ... clerked at a print shop where I typed invoices and lied to customers about why their orders weren't ready ...

But today I get paid to visit white sand Caribbean beaches ... wildlife sanctuaries in Borneo ... Indian Ocean hideaways ... Rome ... Paris ... London ...

I invite you to do the same. In fact, I'll even help you get your first assignment.

Get the details on: The Ultimate Travel Writer's Program

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How to Create Irresistible Offers

The Most Useful Copywriting "Secret" You Will Ever Come Across

There's one copywriting "secret" that makes me more money than any other.

And no, it's not the one about "write good headlines."

Or even the old standby, "know your customer."

Sure, those secrets matter. But without this little insight, you're nowhere.

No matter what you sell or how you sell it.

What is it?

Before I tell you, let me give you a little background ...

On the very first day of my copywriting career, over 17 years ago, someone gave me a little speech. I'm sure you've heard it yourself. It goes something like this …

There are only three things that matter when it comes to selling anything with direct-response marketing. You've got your lists, your offer, and the sales copy. Out of these, copy is where you've got the control and flexibility to make or break your business.

And this, of course, is why I became a copywriter.

Learn more about: How to Create Irresistible Offers

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Secrets of Writing for the Christian Market

Because You’re Passionate About Writing for a Higher Purpose…

Combine Your Two Biggest Passions Into a New and Fulfilling Career in this Emerging $7.5 Billion Market!

Now you can combine your passion for writing great copy and your spiritual passion into a new and fulfilling career in the Christian Market. This exciting, emerging frontier in copywriting is hot right now… and shows every sign of growing hotter. This market is so new, it’s crying for skilled copywriters. Copywriters who are trained in the secrets of writing strong, successful copy in general. And trained in the secrets of writing for this special market.

With AWAI’s new program Secrets of Writing for the Christian Market you’ll discover the unique characteristics of this market along with all the critical nuances you need to know about to succeed.

Specifically, you’ll get:The comprehensive program book, Secrets of Writing for the Christian Market, which includes all the fundamentals, techniques, and secrets you need to jumpstart your career in this growing market A “live” spec assignment and the opportunity for your first paid assignment... a potential value of $1,000 or $1,500 or $2,500 or more  10 recent controls – analyzed and dissected for you – from the Who’s Mailing What! Archive... a $10,000 value Target Marketing’s current directory of 173 major mailers from the Christian market... priceless

Sign up for this program today and get the tools and know-how to combine your passion and your work into a wonderful and meaningful career in one of the fastest growing markets today.

Secrets of Writing for the Christian Market

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Secrets of Writing for the Self-Help Market

The Only Market That Pays You Six Figures to Improve Your Life!


Imagine experimenting with the latest yoga poses for golfers. Learning persuasive speaking skills. Discovering savvy real estate investing secrets. Healing through divine intervention with angels. Using mental push-ups to boost your intelligence.

All of these opportunities exist for you in the self-help market. Transform your life into a fulfilling, exciting adventure by tapping into this $8.56 billion industry with AWAI’s new Secrets of Writing for the Self-Help Market: Creating a Path to Personal Success.

This comprehensive program includes all the fundamentals, techniques and secrets you'll need to jump-start your success in the opportunity-filled Self-Help market plus …The Self-Help Writer's Guide to Boosting Productivity and Income A library of 13 winning controls you can learn from, including detailed analysis of why each one worked.

341 potential clients from Target Marketing's Directory of Major Mailers, complete with contact names, phone numbers and email addresses — You can literally pick, choose, and go after the clients that appeal to you the most, helping you to launch you career, now! A spec assignment and more!

This market is HOT – growing at a rapid rate of 7.9% a year – and is estimated to become a whopping $11.9 billion industry by 2008. Don’t miss out!

Secrets of Writing for the Self-Help Market

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Secrets of Writing for the Health Market

Cash in on a little-known, fast-growing, and very lucrative sector of direct marketing

This burgeoning industry routinely pays $8,000 and up (with generous royalties) for each mailing, and marketers are desperate for qualified writers. American Writers & Artists Inc. brings you the most comprehensive program imaginable to get you writing for this $200 billion market.

You’ll learn how to reach your prospect’s core desire… what voice to use… how to structure your offers… how to do research… how to market yourself to health companies… and much more.

When you sign up you’ll get the expanded program book, which includes not only all the fundamentals, techniques, and secrets you need to launch your career in this growing market, but also invaluable extras from Dana Nicholas on writing brochures, maglogs and e-promotions… candid conversations with top writers and marketers… a listing of 36 health websites… and a special section devoted to proven techniques for marketing yourself as a health copywriter, so you can land high-paying health jobs fast.

Plus, you’ll also get: A library of 10 high-performance health controls for health books, newsletters and more with line-by-line analysis from the editors of Inside Direct Mail. More than 250 potential clients including alternative and traditional health companies who are looking to hire fresh new copywriters. FTC Guide to Supplements The Guide to Marketing Weight-Loss Products “How To” Marketing Guide for Profitable List Selection Your very own swipe file of 25 health promotions

Your live “spec” assignment – a real-life assignment from a leading nutritional supplement company. If they decide to mail your letter, you’ll get paid. In other words, you could be writing your very first health letter, and get paid to do so, within a few weeks of receiving the program materials.

Join the ranks of the elite society of successful healthcare copywriters today. In less than a month, this program could have you earning money for writing highly effective health letters and feeling satisfied knowing that you're doing important work to help others.

Secrets of Writing for the Health Market

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Secrets of Writing for the Financial Market

Break into this prestigious market niche – armed with all the tools and techniques you need to join the ranks of today’s highest paid copywriters!

If your primary goal is to change your life… to make the most money in the shortest period of time… then it makes sense to specialize in writing for the market that typically pays the highest fees, doesn’t it?

Financial copywriters are among the highest-paid writers in the direct-response industry. The royalties alone are huge! Some, like Clayton Makepeace, make millions of dollars every year.

Even if you only did half that well, one-quarter that well, or even one-tenth that well, you’d still make over a hundred thousand dollars in a single year!

Introducing… AWAI’s Secrets of Writing for the Financial Market.

Specifically, you’ll get:

The comprehensive program book, which includes all the fundamentals, techniques, and secrets you need to jump-start your career in this growing market… plus invaluable extras like access to a database full of industry contacts… over 500 potential clients for you.

Financial Primer - which will familiarize you with financial terms and give you credibility you need to make your writing more powerful… impress your clients, your friends, even your skeptics.

10 winning controls from Target Marketing that will give you ideas for powerful headlines, stronger leads, and compelling copy. 8 "Conversations with the Masters", a bonus audio collection of "live" interviews with the pros.

A live "spec" assignment – your opportunity to get your foot in the door of a major publishing house… and more.

Join the ranks of today’s most successful, highly paid copywriters in the world.

Secrets of Writing for the Financial Market

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Secrets of Writing for the Catalog Market

Become a Master Catalog Copywriter!


The number of catalogs in the U.S. today now exceeds 10,000.  And every word in every catalog — whether it centers on fashion, sports, industrial supplies, electronics, or countless other product specialties — comes from the keyboard of somebody like you.

As you know just by looking at the various catalogs that come your way in the mail or online, some of that catalog copy stimulates your buying impulse, and some doesn’t. That can be true even within the pages of a single catalog.

That’s why effective catalog copywriters are in such high demand.  It’s a copywriting niche that requires special skills.  But because these are skills you can learn, you don’t have to be a "born" catalog copywriter.  Plus, it doesn’t take a lot of time … and the money’s good.  Better than good, actually … it pays on average $100 an hour.

If you learn and follow the principles and techniques in AWAI’s new program, Secrets of Writing for the Catalog Market, you’ll be qualified to write copy for any catalog — consumer or business. Yes, you’re reading that right … ANY catalog!

As you’ve come to expect from any AWAI program, you’ll be learning from the best of the best — expert catalog copywriter Herschell Gordon Lewis, author of 28 books including Catalog Copy That Sizzles. You’ll learn …What works and what’s changed in the catalog industry in the last 10 years How to beef up information without altering facts — the secret to writing good, lean, effective catalog copy How to master surprisingly simple techniques that make dull information seem irresistible How to appeal to all the senses to make your copy jump off the page The secret of the benefit/benefit/benefit principle How to jumpstart your career with Target Marketing’s list of catalog marketers And much more!

Suppose you had, at your fingertips, a resource full of all the most powerful catalog copy secrets — secret words, secret phrases, secret paragraph structures, secrets to overcoming buyer resistance … secrets, in other words, to turning browsers into buyers. That’s what marketers in the catalog business want. And that’s what you can deliver, once you know and understand the kind of writing secrets revealed in AWAI’s Secrets of Writing for the Catalog Market.

Secrets of Writing for the Catalog Market

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Secrets of Writing for the Fundraising Market

What If Your Sales Copy Did More Than Just Earn You a Six-Figure Income?

What if it also helped 3 million people in 29 countries get access to clean drinking water…provided safe, secure housing for 5,400 families in the US, protected 160,000 acres of timberland in Tennessee and Oregon…put 23 new computers in the elementary school down the street…

Your timing couldn’t be better for getting into this expanding and rewarding sector. AWAI has tapped the best minds in the fundraising business — legends in the nonprofit world — to create a brand new program, Secrets of Writing for the Fundraising Market.

This comprehensive program includes: The over 100 page program book, which covers not only all the fundamentals, techniques, and secrets you need, but also many invaluable extras — such as a listing of 51 key websites and a special section devoted to the insiders’ tried-and-true methods for marketing yourself.

A library of 10 winning controls you can learn from — a treasure trove of home-run fundraising samples that will have you writing better, faster. 550 potential clients — complete contact info for 550 organizations that use direct mail to generate funds and are on the lookout for copywriters who can deliver.

Eight "Conversations with the Masters," an audio CD collection simply not available anywhere else. It’s like sitting down to have coffee with the fundraising industry’s legends. An additional special, in-depth report on the most effective ways to raise money online. In this 95-page handbook, you’ll learn what’s working online right now… the smartest ways to acquire and cultivate online donors… how best to take advantage of holiday and special-event appeals… and more.

21 Key Tutorials on Creating Fundraising Letters and Packages, a revealing special report authored by Jerry Huntsinger, the "Dean of Direct-Mail Fundraising." In it, Jerry reveals the top lessons he’s learned over a lifetime of writing control-beating copy. Your live "spec" assignment — a real-life assignment from an organization that’s looking for fundraising letters to mail.

Secrets of Writing for the Fundraising Market will have you earning money for writing highly effective fundraising letters… and feeling satisfied in the knowledge that you’re doing something to improve the world.

Secrets of Writing for the Fundraising Market

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Self Publishing

Find Fulfillment, Fun, and Freedom As a Six-Figure Information Publisher Use your writing skills to turn your passion into profit!

Whatever your passion, you can immerse yourself in it AND make a six-figure income. This could be your direct ticket to the kind of fulfillment you've always wanted in life. Whether you want to travel the world or live as a recluse, work 12 hours a day or not work at all, learn more about golf or feeding the hungry... it can be yours if you're willing to learn.

Self Publishing: Your Complete Business Plan for Creating a Life Without Borders will teach you:

Our proprietary step-by-step plan for getting your publishing business going... full or part-time... right away.

How you can start with a very small amount of money and eventually work only four hours a day (if you are operating full-time).

11 steps to creating the perfect product, including how to review ideas, test focus, and aim at markets.

How to gain 1,000% returns on some of your publications.

Names, resources, and addresses of contacts in marketing and printing, plus attorneys, accountants, and internet whiz kids who can pitch in when you need them.

Where and how to get your data and information, and how to get others to write for you almost free.

How to choose a format—book, newsletter, list, audio or video—that suits you and your audience.

Frequently committed marketing mistakes and how to avoid them (plus, you'll get samples of winning marketing pieces to study). And so much more!

Whether you are an engineer, doctor, housewife, business owner, or retiree… self-publishing offers a way to make a six- or seven-figure income by turning your passion into profit.

Self Publishing:
Your Complete Business Plan for Creating a Life Without Borders

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Selling Yourself as a Copywriter

Learn directly from Master copywriter/marketer Bob Bly and the whole AWAI team everything you need to do, in the order you need to do it, to start (or jump-start) your freelance copywriting career to quickly get on track to earn $100,000 a year or more..

Bob answers these and many more questions: “Is it still possible to make $100,000 or more as a freelance copywriter in today’s economy?” “Are companies still hiring freelance writers? Or do they do everything through their agencies or in-house now?” “I know how to write, but I have no idea how to get people to hire me. Where do I find my first clients?” “I have no experience and only the writing samples I did for my AWAI exercises. What do I do when a potential client asks to see my portfolio?” “How much should I charge? What if I ask for that amount, and the client says it’s too high?”

Plus, he shares with you: 3 ways you can immediately land a client – even if you are a beginner. The easiest (and least expensive) self-promotion method on the planet. The quickest way to meet potential clients and build your credibility as a copywriter. The absolutely most-effective direct-mail format for generating sales leads. Should you have a website promoting your freelance copywriting services? How to follow up leads until they give you a job, but without pestering them How to write classified ads that get business, and where to place them

Everything in Selling Yourself is based on experience – by people who've already achieved what you want to achieve. You get practical, real-world advice on how to succeed as a copywriter from top freelancers like Bob Bly… Joan Damico … Steve Slaunwhite … Herschell Gordon Lewis … Michael Stelzner … and many others who "spill the beans" about their copywriting specialties, success, and secrets. There’s no theory in Selling Yourself as a Copywriter. Just proven, real-world results.

Selling Yourself as a Copywriter

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Important News for Aspiring Copywriters… Make the Leap in 8 Easy Steps

You can make the leap from aspiring copywriter to professional copywriter with an easy-to-follow, 8-step plan.

Turning your copywriting skills into a thriving copywriting career just might be one of the most important things you'll ever do in your life.  Once you reach your copywriting goals, you'll never have to worry about being caught in a regular run-of-the-mill job again.

You'll also have the peace of mind of knowing that if you lost everything tomorrow, as long as you have access to a pen and a piece of paper, you could rebuild your fortune instantly and do it from anywhere in the world.

Making the Leap shows you how to find the courage, commitment and confidence to turn your copywriting skills into a $100,000+ per year freelance career. It's just the "shot in the arm" you need to take that next, big, dramatic step in your copywriting career.

Making the Leap – A Practical, Hands-On Guide to Launching Your Successful Freelance Career.

Making the Leap

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A Roadmap to Quickly Landing Your First Client

You already know the many advantages that the freelance copywriting life can give you…money, self-employment, working from home, no commuting, flexible hours … But now imagine getting your first paycheck when you’re barely halfway through the program.

There’s a "shortcut" to living the copywriter's lifestyle. A shortcut that can leapfrog you years ahead of the competition. And it's not hard to learn. This shortcut has worked so well for so many of our members, we've asked our experts to put all the details together for you in a single, easy-to-follow program. A simple program that can cut months – even years – off your rise to the top.

Getting Your First Client gives you the "inside scoop" on how it works – from people just like you who've used it to build a successful copywriting career. This isn't classroom theory. It's the real deal: a hands-on "how-to" from people who've been right where you are today. You'll hear the stories of real AWAI members who started out right where you are now. You'll learn exactly what they did to win their first clients – straight from the source.

Here's just a taste of the secrets you'll discover:

- How to use this technique's almost irresistible appeal to approach the clients you really want to work for and start your career at the top.
- How to earn up to $10,000 on your first letter!
- How to supercharge all your copy by mastering these 6 simple elements.
- The "secret bonus" that this technique often yields.

Plus,

Turn a trip to your mailbox into cash. (AWAI member Elizabeth N. did it.)
Uncover three nearly limitless sources of prospects – found right in your home!
Discover three huge FREE sources of national prospects.

Master Bob Bly's proven "stealth approach" for landing assignments.
Win paying clients… with no expense whatsoever.

Imagine the jump you'll get on your new career with all these tricks in your toolbox!

Don't wait to start making money. Begin living the copywriter's lifestyle sooner. Order your copy of Getting Your First Client right now… and put your new career into high gear.

Getting Your First Client-The Copywriter's Shortcut to Making $100k per Year:

Getting Your First Client

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The Writer’s Tax Guide for Freelancers: A Money-Saving Manual for Travel Writers and Other Freelancers
 
"I thought I did a pretty good job of organizing records for my copywriting business, but then I picked up The Writer’s Tax Guide. That’s when I realized I’ve been doing it the hard way. Now I’m spending a lot less time tracking my income and expenses, and more time writing. Thanks!"

— Susan Clark,
Copywriter

"We recommend a number of freelance businesses to our readers as a means to a better lifestyle and greater income.  This guide could save them thousands of dollars and keep them out of trouble with the IRS. I highly recommend it to all freelance professionals."

— Will Bonner, Executive Director of Early To Rise

Find out where you can save… what the IRS really needs to know… how to make the most of those deductions for travel, meals, entertainment, home office, and more.

This guide also includes practical worksheets you can use to make sure you’re paying as little as possible to Uncle Sam.

The Tax Guide for Freelancers

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The Professional Writers' Alliance

An Invitation to Become a Member of the Brand-New Professional Writers' Alliance ... The First-Ever International Association Created Especially For Direct-Response Industry Writers

Join today and the special “sign up” gift alone is sure to elevate your writing skills seven-fold ... Plus, membership through this special offer needn't cost you a single penny.

Learn more about: The Professional Writers' Alliance


Graphic Design Success

American Writers & Artists Inc. will not only prepare you for your new graphic design career but show you how to launch it as well.

For example, an entire section of the Graphic Design Success program is devoted to finding and working with paying clients. You’ll discover what types of clients you should look for and how to get their attention.

Plus, you’ll get tips on how to develop a portfolio that gets clients interested in hiring you along with insights on how to keep your clients happy.

Another section is devoted to choosing the right hardware and software for your business. If you decide you want to expand your business and get a new computer, you’ll be covered, with answers to questions like:

    * What kind of computer is best for graphic design … Mac or PC?
    * What are the pros and cons of the different design software packages available?
    * Should I upgrade my current computer or replace it?
    * What are the advantages of a word processing program like Microsoft Word versus a layout program?

And best of all, AWAI will be with you every step of the way on your journey to becoming a successful freelance graphic designer earning $75 an hour or more.

Learn more about Graphic Design Success here.

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Desktop Marketing for Success, Independence and Income

Small business owners may be experts at delivering their particular product or service. But 90% of them lack the ONE skill that will put them over the top: HOW TO MARKET.

With AWAI’s Desktop Marketing program, you’ll have everything you need to start and build your successful freelance career as a desktop marketer.

In the program you’ll learn the secrets of:

Copywriting. You’ll quickly learn how to write sizzling copy.

Graphic Design. You’ll learn the basics of graphic design and learn, step-by-step, how to create sales letters, direct-mail pieces, newsletters, space ads, catalogs, and dozens of other marketing materials that create big sales and profits for your clients. You’ll also find…

Internet Design and Marketing. For small business owners, a strong presence on the internet is no longer a luxury but a necessity. Either a business markets online – or gets left behind. As a result, the demand for internet-savvy desktop marketers has skyrocketed – and the Desktop Marketing for Success, Independence and Income program provides you with the resources and tools you need to navigate through the fast-moving world of internet marketing.

Marketing. The best consultants have their fingers on the pulse of the marketplace. They understand not only what consumers want, but also how to give it to them. The Desktop Marketing program shows you exactly how to think and act like a marketer.

Plus much, much more.

You can create a new life… working for yourself… working from home… making great money with Desktop Marketing. This complete and comprehensive home-based business program will not only prepare you for your new desktop marketing career, but most importantly, help you launch it as well.

Desktop Marketing for Success, Independence and Income

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Freelance Design Success in a Box

Your Complete Guide to Launching and Running Your Profitable Freelance Graphic Design Business

Get answers to questions like…What should the legal status of my new business be? How will my tax situation change? What’s the best computer/software for me?

And learn how to…Begin building a solid business in matter of months, not years. Prepare and plan for a variety of business situations. Expand your business until you have all the work you want. Stay organized, motivated, and focused at all times. Maximize your income, increase your free time, and minimize stress.

Freelance Design Success in a Box contains everything you need to know to start your very own graphic design business. Nothing is left in doubt!

Most importantly, all this advice comes straight from the best authorities in the world: Professional graphic designers who pull in high six-figure incomes every year… not just because they can design well but also because they’re extremely smart business people. Now, you can be one, too.

Freelance Design Success in a Box

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Marketing with Video Online for Profit

The Next Big Niche for Copywriters

The Internet single-handedly revolutionized the way the whole world does business.

And every day, advances in technology and faster connection speeds are creating new possibilities.

The biggest among them: online video marketing. Research firm eMarketer estimates that by 2011 advertisers will spend $2.3 BILLION on online video marketing efforts. That means this niche will quadruple in size in just two years!

This means a gigantic opportunity for you to cash in and quickly establish yourself as an expert in an exciting, here-to-stay niche ... How to Profit and Have Fun Writing for the Online Video Marketing Niche

A successful video marketing campaign isn't much different from a traditional direct-response marketing campaign ... ... Its purpose is to get the viewer to take a specific action.

That's why the video script is so important. It's the lynchpin that determines whether or not the video will convert viewers to sales. Companies know this. And they know the value a good script writer brings to the table. Starting pay for most video scripts starts at $100 per minute of video and can go as high as $500 per minute.

AWAI has partnered up with one of the most experienced, knowledgeable, and respected online video marketing experts in the industry - to bring you the quality training you'll need to succeed in this exciting, cutting-edge niche.
Her name is Jessica Kizorek, and she'll lead you by the hand to video marketing profits in AWAI's new program titled, Marketing With Video Online for Profit.

You'll learn everything you need to know to get started in this exciting new field, including how to:
• Plan a video from start to finish
• Write a video script
• Storyboard a video script
• Shoot a video and make it look professional
• Edit a video and make sure it’s persuasive and compelling
• Distribute a video online for maximum marketing exposure
• Contract your services

In short, you're going to learn everything you need to know to use video marketing to build your existing business or to make video marketing your new business. And to make this a truly interactive experience, Jessica has included dozens of hands-on exercises, hundreds of real-life examples and 19 video tutorials.

Get the full details and ordering information for Online Video Profits here!

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Turn Your Pictures into Cash

Can You Take a Simple Photograph?

If yes, you could easily make $200 – $2,000 a week taking photographs in your own backyard ... on your family vacations ... or anywhere in the world you care to travel ...

Just think if you could walk into your back yard, kneel down, and snap a photo of a flower in your garden … or capture a shot of your child digging in the sandbox … and then get paid $25 … $50 … even $150 or more for each one …

Or imagine if, every time you went on vacation with your camera in tow, you could turn those pictures you snap into $150 … $400 … or even $500 each …

The good news is: You can.

Find out how to: Turn Your Pictures into Cash


Become a Social Media Expert

How To Collect 4 Steady Profit Streams Using Facebook, Twitter, LinkedIn,
And Other Social Media Tools

Within 30 days, you can become a Social Media Expert and start earning as much as $300 per hour and $2,500 to $12,000 per month through social media consulting, plus a bonus passive income stream of $5,700 and more monthly.

This complimentary Special Report shows you the four ways to make money using social media, and how to get started immediately.

Get the full details on how to: Become a Social Media Expert

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Secrets of Becoming an Internet Research Specialist

Collect $50+ Per Hour "Back Door" Copywriting Income Starting Immediately …
and Without Writing a Single Word

This unique opportunity ...

- Is much easier than writing
- The demand is just as great … maybe greater!
- You can start right away
- You can make $50,000+ part-time, your first year freelance
- You can complete the program in a weekend
- And, it's 100% risk-free!

I've got to get this off my chest before I explode!

I was recently introduced to an ex-accountant named Sandy Ferguson who's short-cutting our whole industry.

Get the details on: Secrets of Becoming an Internet Research Specialist

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SAS - Site Audits Made Simple

Earn $2,500 or more to diagnose a “sick” website —

And then make even more money by “healing” it with your web copywriting skills

Read on to learn how you can use this process to identify dozens of new money-making opportunities for your web copywriting business ...

Why are certain copywriters like Nick Usborne, Heather Lloyd-Martin, and Andrew Palmer wildly successful? Because they provide their clients with trusted marketing advice delivered through a “diagnostic-prescriptive” approach. They show clients how to fix their weak marketing with brilliant ideas and winning copywriting services.

Get the full details on: Site Audits Made Simple

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Social Networking: The 21st Century Way to Find New Clients

Over the past 12 months, I’ve landed 13 new clients without spending a single dollar on marketing.

(And I never left the comfort of my home office or made a single cold call!)

Dear Reader,

I don’t mean to make light of anyone else’s struggles in today’s economy, but for me, “business is booming!”

I’m in the midst of some of my most profitable months ever in my tiny, one-person, home-based freelance business. Things are really hopping. And, I’m happy to report, I have a diverse group of clients who are doing just as well with their businesses, too.

Six to nine months from now, I expect things to be even rosier than they are today. In a few minutes, you’ll see why I remain so optimistic about my future … and how you can get yourself in the same position, too.

I’m going to share some of my most-effective secrets with you for building a thriving business, even during these tough economic times.

Learn Social Networking: The 21st Century Way to Find New Clients

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Email Copy Made Easy: Your Plug-And-Play Solution for Profitable Emails

Self-made multimillionaire and online marketing expert Alex Mandossian calls him, “the best autoresponder copywriter in the world.” Legendary Internet marketers Rich Schefren and Jeff Walker have his number on speed dial.

And now, this top copywriter issues the following challenge: “Give Me Just 8 Hours and 53 Mintes, and I’ll Hand You Fast, Proven Shortcuts For Getting Instant Cash-On-Demand From Your Email List”

Finally, here’s how you can write money-drenching emails in no time flat, using this fail-safe “paint-by -numbers” copywriting system

If you’d like to convert more prospects on your email list into loyal customers ... creating tens of thousands of dollars in windfall profits, then pay special attention ...

Learn more about: Email Copy Made Easy

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SEO Copywriting Success: How to Profit From Writing for Search Engine

Fed Up With PPC?

Ready for Something More “Organic”?

Stop wasting your money on paid traffic and start getting REAL traffic to your website in weeks—not months

Dear Reader,

What would it do for your business to get your website positioned in one—or more—of the top 10 spots on Google?

I can tell you from firsthand experience it does a whole lot...

You create immediate trust ... get flocks of free traffic ... and gain name recognition. Of course, you also get lots more sales.

Learn more about: How to Profit From Writing for Search Engine

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How to Write Your Own Money-Making Websites

The traditional approach to savings and retirement doesn’t work anymore. It’s time to take control!

Turn a few “spare-time” hours a week into $750 ... $1,500 ... $3,500 and up per month.

Money that comes in whether you’re working, sleeping, playing golf, or relaxing on the beach.

There’s a quiet revolution going on.

Everyday people are turning a few hours a week into a lifetime of financial security, personal freedom, and peace of mind.

This revolution is gaining momentum fast, thanks in part to these challenging economic times.

Now, more than ever, people are realizing they have to take a more proactive role in shaping their financial future.

Learn more on: How to Write Your Own Money-Making Websites

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Write a Web Promo in 7 Hours… Watch It Bring in $2.5 Million in Sales… Collect Your $27,500 Fee…

It’s no secret that top online copywriters make well in excess of $100,000 a year… just from writing for the Internet. Others who are adept at writing for the Internet have launched their own online businesses…selling their own products…with Web copy they wrote themselves.

And they’re making sales of $1,000 to $5,000 in a day…$25,000 in a weekend…and in some cases, considerably more.

Now, AWAI has incorporated an amazing collection of these proven million-dollar secrets into a new online copywriting program — Secrets of Writing for the Internet.

In it, you’ll find secrets and proven techniques that are drawn from real marketing efforts… secrets that have already produced hundreds of millions in online revenue.

You’ll learn:
How to make every webpage you write attract prospects like a magnet…with compelling, hard-hitting copy keyed into the customer’s core desire.

How to create a winning U.S.P. (Unique Selling Proposition) for your client’s product even if there are many other similar products already selling online.

This proven formula generates millions of dollars in extra Internet sales for your clients. Discover how it works and how you can use it to make your clients wealthy.

The secret of writing landing pages that convert click-throughs to sales. Our easy techniques transform client websites from marginal to profitable.

How to write a 100-word online ad that sends response rates through the roof. (Easy to do once you understand that an online ad is the Internet equivalent of a classified ad.)

The 10 most successful online direct marketers of the 21st century… and how you can get dozens of their most successful promotions for your swipe file absolutely free and without making even a single phone call. And much more…

Secrets of Writing for the Internet

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